{"id":121248,"date":"2025-01-02T11:00:00","date_gmt":"2025-01-02T16:00:00","guid":{"rendered":"https:\/\/bloomerang2dev.wpengine.com\/?p=121248"},"modified":"2025-08-29T15:47:01","modified_gmt":"2025-08-29T19:47:01","slug":"what-donors-want-what-fundraisers-need","status":"publish","type":"post","link":"https:\/\/bloomerang.com\/blog\/what-donors-want-what-fundraisers-need\/","title":{"rendered":"What Donors Want, What Fundraisers Need"},"content":{"rendered":"

Donor retention<\/a> isn\u2019t just a number\u2014it\u2019s the pulse of a nonprofit\u2019s long-term impact. Yet every year, fundraisers face the same uphill challenge: keeping donors engaged, committed, and connected to their mission. What\u2019s driving this retention gap? More importantly, how can nonprofits close it?<\/p>\n

To get answers, we surveyed 1,000+ donors and over 380 fundraisers to uncover what truly drives donor loyalty\u2014and what\u2019s getting in the way. The results reveal a critical truth: connection is everything, but fundraisers are short on time, tools, and support to make it happen.<\/p>\n

Check out the insights below to discover how nonprofits can bridge this gap\u2014through better strategies, stronger relationships, and technology that works for them, not against them.<\/p>\n

\"donor<\/p>\n

The message is clear: Retention grows when fundraisers focus on connection, consistency, and systems that ease their workload. Donors don\u2019t just want to feel appreciated\u2014they want to see their impact and feel like part of something bigger. You can download the full infographic here<\/a>.<\/p>\n

The full Mission: Retainable<\/i> report, launching in February, lays out actionable strategies to help nonprofits build stronger donor relationships in 2025. Until then, the next steps are in front of you: focus on meaningful communication, segment your outreach, and let the right tools save you time so you can focus on what matters most\u2014your mission.<\/p>\n

Discover 10 donor retention strategies for 2025<\/a> to keep your donors close and connected to your cause.<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"

Donor retention isn\u2019t just a number\u2014it\u2019s the pulse of a nonprofit\u2019s long-term impact. Yet every year, fundraisers face the same uphill challenge: keeping donors engaged, committed, and connected to their mission. What\u2019s driving this retention gap? More importantly, how can nonprofits close it? To get answers, we surveyed 1,000+ donors and over 380 fundraisers to […]<\/p>\n","protected":false},"author":355,"featured_media":102368,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","footnotes":""},"categories":[1],"tags":[],"cause":[],"article_author":[],"webinar_host":[],"topic":[17,206],"class_list":["post-121248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","topic-donor-loyalty","topic-retain"],"acf":[],"yoast_head":"\nWhat Donors Want, What Fundraisers Need 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